Glow Up Series 3
Stunt: Glow Up Mural
To amplify this year’s theme of fierce self-expression and celebrating make-up artists making their mark on the world, we commissioned TikTok’s biggest make-up superstar - Abby Roberts and leading 3D make-up creator Ines Alpha to create the ultimate glow up on Maya Jama.
The creative collaboration was brought to life by street artists in Liverpool’s city centre using photorealist painting techniques. During the day passers-by could marvel at Abby’s vibrant and intricate make-up design on the lifelike painting of Maya. Yet, for one night, the design was transformed by Ines’ augmented reality with a ‘living’ 3D flower design projected live onto the mural.